Work Overview:

For AROMADRINK, a company that has spent two years perfecting the art of tea-making using Indian Ceylon tea and pure Carpathian water, we crafted a brand identity that encapsulates their passion for craft and flavor. Our project included the creation of a distinctive logo, comprehensive Brand Guidelines, and a detailed Brand Book. These elements are designed to convey the uniqueness of their tea-making process and the natural essence of their products, ensuring that AROMADRINK's brand resonates deeply with tea enthusiasts.

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Objectives:

The primary goals for the AROMADRINK Brand Identity project were to:

1. Develop a logo that reflects the artisanal quality and natural purity of AROMADRINK's teas.
2. Establish Brand Guidelines that ensure consistency across all marketing and product packaging, reinforcing the brand's identity.
3. Create a Brand Book that vividly tells the story of AROMADRINK's dedication to creating flavorful, high-quality teas.
4. Enhance the brand's market presence by aligning the visual identity with its commitment to quality and nature.

Scope of Work:

Our scope of work for the AROMADRINK Brand Identity included:

• Logo Design: Crafting a visually appealing logo that embodies the elegance and natural ingredients of AROMADRINK's teas
• Brand Guidelines: Setting up detailed guidelines that dictate the use of color, typography, and other visual elements to maintain brand coherence across all platforms.
• ‍Brand Book: Compiling a comprehensive brand book that captures the essence of AROMADRINK, from the sourcing of ingredients to the final infusion, beautifully illustrating the brand’s story and values.
• ‍Marketing Design: Producing various marketing materials that adhere to the new brand guidelines, including product packaging, promotional items, and digital assets

Through this extensive branding initiative, AROMADRINK is positioned to strengthen its identity in the marketplace, attract more customers, and share its passion for creating a delightful symphony of tea flavors with tea lovers around the world.